co/nnect
co/efficient
2026 CampaignTech Awards
Best Platform or Solution - Texting

Texting built for operators.

High-volume campaign texting.
Clear control over the work.

co/nnect Reply Tags: replies tagged by support and whether the person already voted
Illustrative product demo
Why we built it

Built by operators who had already sent hundreds of millions of texts on someone else’s software.

For years, co/efficient sent hundreds of millions of messages across polling, voter contact and public affairs, using several outside texting platforms. So the team building co/nnect already knew which features operators actually use, what slows them down and what they wished other platforms did better.

We stopped adapting our work to someone else’s software and built the platform our own operators wanted.

One platform, from contact list to usable reply

Every stage of high-volume texting lives in the same workspace.

01 · Upload

The work starts with a clear contact list

Lists stay organized inside the platform, with counts and project history close at hand.

co/nnect Contacts: lists with total contacts, active lists and recent imports
Counts at a glance

Total contacts, active lists and recent imports sit at the top of the page.

Sorted by purpose

Filters for GOTV, persuasion, donors, volunteers, survey and internal lists.

Usage and recency

Each list shows the projects it was used in and when it was last touched.

02 · Configure

Text, images and video, one project

SMS, MMS and video sit inside the same project workflow.

Operators can review the copy, attached media and test-send control in one place.

HD video plays right inside the voter’s text messages, up to 30 seconds.

CopySMS text
MediaMMS images and video
Test sendBefore launch
co/nnect message editor with SMS copy, MMS image and test send
Before anything sends

The hard parts happen before the button.

What co/nnect handles while the operator is setting up a send.

Checked before import

Before a list comes in, co/nnect shows how many contacts are sendable, opted out or invalid, and which custom fields are in the file.

Filtered inside the platform

Operators filter a large universe right in co/nnect, including on modeling scores, instead of cutting and uploading a new list for every segment.

Personalization, previewed

Custom fields work right in the message composer, and the preview shows how the message reads for each combination.

Different creative by audience

Each audience group can get its own copy and creative inside one project, instead of splitting the list into several campaigns.

Segment counts, automatically

SMS segment counts are calculated for you, even when personalization makes messages different lengths for different people.

Cost and area codes up front

A cost estimate and the top area codes in the audience show up before the send, not after.

03 · Send

A dashboard that answers operational questions

The numbers an operator checks during a send, in one dashboard.

Messages sent, delivery rate, reply rate and opt-out rate cards
Messaging volume over time and deliverability
Top cards: 15-day window. Volume and deliverability: 30-day window.
What sent?

Messages sent and volume over time.

What delivered?

Delivery rate, delivered and failed.

Where are people responding?

Reply and opt-out rates.

04 · Monitor

Control includes knowing when to stop

Suppression and automatic pauses keep a person in the loop.

Opt-outs stay in the workflow

The platform manages suppression alongside contact lists so operators can see who should no longer receive messages.

co/nnect Opt-outs summary

Automatic pauses prompt human review

Certain anomalies trigger an automatic pause. Projects paused for more than two hours generate a Slack alert.

Anomaly detected
Project pauses
Slack alert after 2 hours
Operator reviews
05 · Learn

The conversation continues after the send

Replies and past projects remain accessible in the same workspace.

co/nnect Conversations: projects with replies, responses and opt-outs
Every project with replies

Listed in one place, searchable and sorted by most recent reply.

Per-project counts

Replies and opt-outs sit beside each project, with recency.

05 · Learn

Replies become usable information

AI tagging organizes incoming responses around questions the team needs answered.

01
Ask in plain language

"Is this person supporting the candidate?" becomes a column.

02
Every reply gets tagged

Each tag shows the reply and the question behind it, and the results come back to the client as data.

03
Filter to a segment

Undecided voters who raised taxes, exported as a list.

Built and operated by co/efficient

The operating tools live in one platform

One place to manage the work, built and operated by co/efficient.

co/nnect workspace settings menu

One place to manage the work

  • Organization settings
  • User roles
  • Brands
  • Billing
  • Health monitoring

Ownership changes the cost structure

co/efficient builds and operates co/nnect, reducing outside platform fees and passing savings to clients.

Years of operator experience.
One platform built around it.

Upload/Configure/Send/Monitor/Learn

A simpler workflow, useful reporting and human oversight for high-volume campaign texting.

co/efficient2026 CampaignTech Awards / Best Platform or Solution - Texting